It is time Generation Y, it is time.

While large multinationals located in the US have been the face of public scrutiny, we tend to forget the immense presence they have on our day to day lives. How have these companies become the largest, profitable, and most bad-ass corporations in the world? Generation X.

While compassion and corporate social responsibility has largely been measured by its quantitative contributions, we are reminded that creativity and ingenuity can be used towards qualitative contributions.

The above videos highlight how generation Y are spearheading products for markets that however small, exist.

My generation, generation Y, are on the up and coming ready to take your seats. The question is are you ready?

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